Sr/ Sales Officer(Beverages- General Trade)- Bhatinda

5 - 6 Years

Job Description

Role/ Designation-Sales Officer/ Sr. Sales Officer

Function / Dept.-Sales

Reporting To-Area Sales Manager / Area Sales Executive

Role objective:

To plan and execute activities and deliver the sales budget for the territory and channels.

End to end management of stockiest

High focus on Execution excellence in market :

Outlet addition and Range selling

Ensuring delivery hygiene

Ensure correct scheme offload

Manage L&D stockiest wise

Capability enhancement of indirect field force

Setting up an effective review mechanism of indirect field force

Key Responsibilities:

Implement channel distribution objectives, develop the intermediaries/channel partners/stockiest network to drive reach and penetration across the territory.

Accountability for secondary sales (Retail Distribution) growth and commercial hygiene in territory.

Build capability of the indirect sales force by communicating and reviewing their delivery against expectations, market working with them to build capability

Building frameworks for CA / Stockiest to review indirect sales force performance.

Skills/Experience Required

A graduate with minimum 3 years of prior work experience in a consumer goods sales environment in a frontline sales role (direct or indirect employee).

Knowledge of basic concepts of consumer goods distribution such as various channel partners, distribution mix, ROI calculation, visibility creation, retail and wholesale trade mechanics and evaluation of distribution health indicators.

Knowledge of competitor mapping and benchmarking.

Budget/Revenue Responsibility

Typical annual Sales turnover budget of INR 5 to INR 25 Cr. Per annum.

Salary: INR 7,00,000 - 7,50,000 P.A.

Industry:FMCG / Foods / Beverage

Functional Area:Sales, Retail, Business Development

Role Category:Retail Sales

Role:Sales Executive/Officer

Employment Type:Permanent Job, Full Time


Desired Candidate Profile

Desired Experience Level & Qualifications

3 to 10 Years in consumer goods distribution(FMCG- General Trade)

Minimum Qualification Graduate

Company Profile

Talent Leads HR Solutions Pvt Ltd

Talent Leads HR Solutions (P) Ltd. is an Executive search & Recruitment firm managed by a team of professionals. We conduct searches for top, senior and middle level professionals for startups and large organizations across multiple industries throughout India. Our foundation stone is our commitment to client satisfaction, deep regard for personal relationships and dedication to quality. We maintain the highest levels of integrity, confidentiality and professionalism in serving our clients and employ the most transparent search process. We accept only those mandates to which we are confident to deliver superior results and consciously restrict the number of clients in a specific industry to avoid off limit issues.
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