Asst Manager-Brand Marketing (Digital & Social Media Marketing),Mumbai

4 - 6 Years

Job Description

Assistant Manager Brand Marketing (Digital & Social Media Marketing)

Location: Mumbai, Corporate

The role will be the custodian for the brand communication on all Social channels (FB, Twitter, YT, Insta) the brand is currently live and Blogbuster, the brand blog. The person will be the brand owner on subscriber led digital campaigns across paid, owned and earned media.

The Role

Build the brand on Social sustaining #1 spot on SOV in industry and for care through response management
Grow Influencer management to deliver 40 cr value in earned media, and launch new channels like Insta for the same.
Grow Blogbuster as an entertainment destination maintain its health, build content quantity and quality, build plan for monetization, integrate it with other brand sites.
Collaborate with all departments to ensure the social calendar is addressing brand needs, keeping business objectives in mind.
Manage day to day operations on social channels management with partners, agencies and internal stakeholders.
Communicate with followers, respond to queries in a timely manner and monitor customer reviews
Oversee social media accounts design (e.g. Facebook timeline cover, profile pictures and blog layout)
Suggest and implement new features to develop brand awareness, like promotions and competitions
Stay up-to-date with current technologies and trends in social media, design tools etc
The role needs the person to ensure hygiene on timely contract closures, raising purchase requisitions/orders, invoicing to facilitate budgeting exercise and planning.

This role requires a highly-driven person with a strong bias for action and execution excellence. Ability to prioritize, organize and structure deliverables. Drive cross-functional projects and agenda with complete ownership. Finally, and most importantly a passionate marketer who works on bringing ideas to life, is not defined by boundaries, is always willing to try new things, fail fast and learn quickly.

The following will be helpful in considering the candidature

Managing brand(s) on Social channels preferred
Excellent copywriting skills
Ability to deliver creative content (text, image and video)
Solid knowledge of SEO, keyword research and Google Analytics
Knowledge of online marketing channels
Familiarity with web design
Excellent communication skills
Analytical and multitasking skills
Digital campaign(s) execution experience
Agency Management
Creative & innovative digital solutions
Work Experience: 4-6 years

Salary: INR 10,00,000 - 12,00,000 PA.

Industry:Telecom/ ISP

Functional Area:Marketing, Advertising, MR, PR, Media Planning

Role Category:Senior Management

Role:Head/VP/GM/ Mgr-Online/Digital Marketing


Desired Candidate Profile

Please refer to the Job description above


PG:MBA/PGDM - Marketing

Company Profile

Talent Leads HR Solutions Pvt Ltd

Talent Leads HR Solutions (P) Ltd. is an Executive search & Recruitment firm managed by a team of professionals. We conduct searches for top, senior and middle level professionals for startups and large organizations across multiple industries throughout India. Our foundation stone is our commitment to client satisfaction, deep regard for personal relationships and dedication to quality. We maintain the highest levels of integrity, confidentiality and professionalism in serving our clients and employ the most transparent search process. We accept only those mandates to which we are confident to deliver superior results and consciously restrict the number of clients in a specific industry to avoid off limit issues.
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Contact Company:Talent Leads HR Solutions Pvt Ltd